What is a Keyword Research Tool

For all you budding internet marketers out there who are trying to work it all out, and are forever thinking, where do I turn to? What is a keyword research toolThe Internet is full of miss-guided information and so daunting, to say the least. I mean come on, Google, Bing, traffic, keywords, search engine optimization, Long Tail Keywords and what is a keyword research tool, just to name a few.

The list goes on and on and on, just where do you go to learn all that stuff?

I guess then as you are here that you are new to all this and just doing a little research and trying to get an insight into what internet marketing is all about?

When I started researching ways to make money online, I thought surely this can’t be too difficult, can it?

Just look at all the information out there available for free, with all those experts offering their knowledge. This is amazing, and won’t be long before I can tell that boss of mine what he can do with his job!

No more getting up at 6.00am and driving 100 miles a day to that boring hell-hole, with a boss that I couldn’t stand, well, I’m sure the feeling was mutual, with all that “BS” and not to mention “Politics”. It was driving me round the bend!

I remember thinking, surely I don’t have to put up with all this until retirement, do I?

Well, my quest had begun, to become the only millionaire in my family!

There were experts coming out of the walls, coming from under the floorboards, they were literally coming out from every orifice I could think of or imagine. Sales pitch videos everywhere!

With their massive mansions, holiday homes, tanned bodies and top of the range sports cars, well as you can imagine I had planned and mapped out my entire life right there and then.

My list, consisted of “the” mansion in the country, with a really long sweeping drive,  oh, and don’t forget about the swimming pool too. What about a fishing lake to chill out on, do a bit of fishing and to have a bit of fun with the jet skis. Ups, nearly forgot about the Ferrari, and what about a Bentley to go down to the shops in? Well, that’s just about sorted for the main house!

I literally could not write down my list fast enough!

I thought to myself, “Is that everything”?

Oh, wait a minute, Nah I know what I’ve forgotten!

What about the house in the sun?

Just as I got there I had to shake my head. Hang on a minute, just stop what you are doing, but I haven’t got any money yet have I? Ups, silly me!

So here I am sulking and thinking to myself, well I’d better get this Internet Marketing stuff sorted out first.

Sound familiar?

This was me three years ago before I realized it wasn’t going to be straightforward after all.

You see, it took me quite a while to work it out because of all the “BS” and con artists out there.

Who could you really believe?

As I found out; you know, those experts with their mansions, fancy cars and holiday homes in the sun, waving their money about, are the biggest “BS’rs” and con artists out there, scamming budding internet Marketers like you and I, who are only trying to learn a new skill, and ways to make money online.

Really difficult to work it all out and know who you can trust, it really is.

Anyway, let’s try to give you some sort of clarity. An insight, and try to clear up a few issues, and maybe put you on the right path.

Where does it all start?

It all starts with what people are searching for within the various search engines, with the main ones, being Google, Bing and Yahoo.Breakdown showing who commands the Internet

The Internet is expanding at such a rapid rate with around half the world population who have access to a device of some description, which is estimated to be around 3.8 billion users, and they are literally searching for anything and everything that you could ever imagine, and all these keywords that are entered into the search engines are stored away in a database repository, along with statistical data that defines the keyword(s) to the masses. To anybody who needs to research them further.

To anybody who needs to research them further like you and me.

There are literally millions upon millions of keywords, that tell us what people are looking for, and in order to assemble that data in a format that we can research, we need to interrogate that data, and to be able to do that we need a Keyword Research Tool, but we’ll get to that a little later on.

What is Traffic?

Traffic is the flow of data across the Internet which we are trying to get hold of, in other words, we are trying to place our websites that we are developing in front of what people are searching for so that they can click on our websites and we get paid.

There are two forms of traffic.

There is free organic traffic normally known as SEO (Search Engine Optimization) and then there is

Paid traffic which is known as PPC(Pay Per Click)

Free Traffic: SEO (Search Engine Optimization

Free organic traffic is what is generally known as SEO, Search Engine Optimization.

SEO would be the one to master, simply because it is FREE, but many Internet Marketers stay away from SEO for various reasons, but get it right and you will save yourself a ton of money.

Paid Traffic: PPC (Pay Per Click)

With paid traffic, there is literally 100’s of organizations, agencies that you can go to, but this can be a nightmare, simply because there are too many scam artists out there, unless you get someone to show you, and pretty much every so-called guru are reluctant to disclose that “Secret” piece of information, even if you pay for their training products.

They will never give you the full picture!

The best PPC sites are normally a closed shop and so-called gurus keep that information amongst themselves.

Many people, especially newcomers use Bing,  simply because it is well known as it is owned by Microsoft, very reasonably priced and is the 2nd largest search engine there is.

Bing and Yahoo merged some years ago!

Many use Google Adwords and the #1 search engine, but this route is more expensive, and normally used by the big boys who have all the money.

There are many others out there who just rip you off and take your money and can’t be trusted. A difficult choice!

Paid traffic has to be tweaked until you get it right and if you don’t get it right, then that’s when it can become expensive.

What is a Keyword?

In the context of SEO (search engine optimization), it is a particular word or phrase (usually made up of more than one word) that describes the contents of a Web page. Keywords are what are used to link to a website page and form part of a web page’s metadata, which also helps search engines match a page with the appropriate search term.

What is Metadata?

Just data that provides information about other data on the website.

There are three distinct types of Metadata that exist:

  • Descriptive metadata,
  • Structural metadata
  • Administrative metadata.

The role of keywords used to be very central to the function of search engines. Search engines (Google, Bing, Yahoo) could crawl sites, and if the keywords were accurate, then those sites would be displayed in the search results. However, people began abusing the keyword metadata in their attempt to rank higher in Google and to rank in completely unrelated searches. For this reason, the importance of keywords in search engine optimization has been reduced somewhat, but still play an extremely important part of an online business.

Nowadays, A lot has changed in the world of search engine optimization, and Google has come along way, with their constant development upgrades to their algorithm.

What worked in SEO then doesn’t now!

However, certain fundamental principles remain unchanged.

For example, targeting keywords with the sole intent of improving organic rankings no longer work with search engines, but keywords are still extremely important, and therefore you need the right tools for the job.

Long Tail Keywords, and what are they?

There are two types of keywords, one is a general keyword or a broad term keyword, and the other is a long tail Keyword.

A general or broad keyword term, such as “Make Money Online” as an example is a keyword that you should avoid at all costs.

In the above example as you can see we have

Avg      = 174607   (Average number of searches per month. People                                              searching for that exact search term keyword)

Traffic = 29684    (Number of visitors that could click on your website if                                    you managed to rank on page one of Google)

QSR      = 306        (Quoted string results, is the number of competing                                       websites that are ranked in Google for that exact                                           keyword)

These keywords are far too competitive. In other words, they have plenty of traffic but also far too many websites are trying to rank for that same keyword term, and the chances of you getting ranked in google will be zero.

The big companies will be competing for those broad term keywords as they have all the money!

Basically, long tail keywords are the type of keyword that we are generally looking for, and these are derived from the broad term keywords. This is just a keyword with words added to the beginning and the end.

Long tail keyword wrapped around the broad term “Make Money Online” keyword.

(prefix) How do I Make Money Online

See how the figures drop considerably and less competitive?

This allows you to drill down into the broad term, in other words, control a sub-portion of the broad term keyword.

Pretty much like a family tree, where the broad term sits firmly at the top, and below are the different levels which are our long tail keywords, which are extending each time we go down a level.

By finding longer keywords this enables you to avoid competition and in SEO that is exactly what we are trying to achieve.

Long tail keywords are keywords that don’t get searched as much as other more popular broad term keyword phrases, usually because there are more specific to a sub-portion of a broad term. Most long tail keywords are at least three words long, however, the length itself doesn’t dictate whether a keyword is considered a long tail keyword or not.

Long tail keywords are generally regarded as much easier to rank for than broad keywords, as they tend to be classed as a low competition keyword.

How do we find and determine a low competition keyword?

Now we have determined that what we need to find when searching for keywords are “Long Tail Keywords” as these are less competitive.

There are two factors to take into consideration which determines a “Low Competition Keyword”

A low competition keyword is where we have a considerable amount of traffic.

That is where the exact keyword phrase that is keyed into a search engine over a monthly period.

Avg = 48+ People searching for the exact keyword

QSR = Below 100 but not greater than 300

I would always look for a QSR = 0-50

A great low competition long tail keyword to use would be something like.

 

A few broad and long tail keywords.

Broad keyword

Make Money Online

Long-tail keywords

How do I Make Money Online

How do I Make Money online from home

By targeting less frequently searched terms, you can get ranked on Google’s first page much more easily.

What is Search Engine Optimization and how does it Work?

SEO or search engine optimization is a technique which is used to maximize the number of visitors to a website or web-page by ranking higher on Google pages, which is known as organic search engine results

SEO is the process of improving the rankings of a website or a web page for free, with what is generally known as “organic” search engine results. SEO combines creative and technical aspects that influence search engine rankings and can be broken down into two main areas: On-Page-SEO and Off-Page-SEO.

You won’t be able to improve your search engine rankings by focusing on and optimizing only one area of SEO, as they are interconnected and affect one another. As a marketing strategy, SEO focuses on optimizing all elements that influence search engine results, including keyword research, content, HTML, site architecture, link building, and so on. It’s also important to note that SEO can target different kinds of search: image search, video search, local search, news search, academic search and vertical search that focuses on a specific industry.

What is Keyword Research and Analysis?

The object of keyword research is to generate numerous keyword terms that are highly relevant, yet not obvious to the given input keyword phrase. This involves brainstorming and the use of keyword research tools. To achieve the best SEO results, it is important to optimize the website as well, for the most relevant keywords.

It is good practice to search for related keywords that have low competition (QSR=0-100) and still a high number of searches. This makes it easier to achieve a higher rank in search engines which usually results in a lot more traffic.

What is a Keyword Research Tool?

An important aspect of doing keyword research and doing it well is choosing the right Keyword Tool for the job, and this can be a daunting task, as there are so many to choose from and at various costs.

A keyword tool is something that pulls the data stored in a Data Repository which would be maintained by Google and produces the data in a manner that we can understand clearly.

There are too many Keyword Tools on the market today that is vastly too complex for the task at hand, and try to convince you that you have the best keyword tool on the market.

The Keyword Tool will display which keywords are being searched for the most. and which have the least competition, these are vital for finding Traffic that your website can be seen by when trying to rank in Google.

I have tried several Keyword Tools in the past with various amounts of success, and if you would like to know what a great keyword research tool looks like with an in-depth review explaining things in more detail then please click the below link.

A Great Keyword Research Tool Explained in more Detail.

My Final Thoughts

Anyway, hope I brought a bit of humor to the table and helped in some way, but if you really would like to know what all this “making money online” is all about in greater details then feel free to look at my #1 Recommendation.

Here I explain in great detail how you can learn all this and much more, from the grassroots up. A training platform that has everything in one place. Two memberships, Free and Premium and no credit cards will be asked for.

The Best Affiliate Marketing Training Platform on the Internet Today!

You never know it may enlighten you to take that extra step.

Don’t forget to drop me a line or a comment. Postive, as well as Negative and I will get back to you at my earliest convenience.

All the best

What’s the Best Keyword Research Tool for SEO

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Continue reading “What’s the Best Keyword Research Tool for SEO”

About Myself

Welcome to Achieve Success From Home, a website I created which is dedicated to helping aspiring individuals who are looking for a way out of the 9 to 5 drudge and to finally tell their boss where to go.

Something that pretty much everybody would like to do right?

Anyway as you have obviously clicked on my website which hopefully made the first page of Google (likely story, but I can live in hope) then it is only right that I tell you a little about myself, my journey and where I am today.

My Story from what seems a not too Distant Past.

In deep thought thinking about the garden

Hi there my name is Mick and here’s a picture of me in my garden in deep thought thinking, how or more to the point who is going to help me sort this garden out?

You see I have never been into gardening although part of my decision to purchase this house was partly down to the garden.

Doesn’t make sense, does it?

I am the eldest of three siblings, two brothers, and a sister, and we all live in the UK and are pretty much spread around the country, and very seldom manage to get together due to the distance.

Where it all started…

I left school and joined the armed forces, which pretty much took care of my first six years of employment. Had some great times, met some great people, traveled and saw quite a bit of the world, and as it was peacetime then, there was very little to worry about as to whether we would make it home or not. Not like today, as it would appear we are constantly involved in wars.

I had to endure plenty of “BS” whilst serving in the forces and thought after I’d left, that would be the end of it.

How wrong was I ’cause the Internet is absolutely full of it!

Left the forces to try to better and improve my life although at the time I hadn’t a clue what I was going to do. In fact, when I did leave the forces I never mentioned this to my parents, but told them I was on three weeks leave. How crazy was that? I thought I’d have at least a few weeks to myself before all hell broke loose. Anyway, that’s exactly what happened when I told them the real reason, all hell broke loose!

My stay with the parents didn’t last long, too much friction and the fact that my father thought I was going to make a career of the armed forces. I did reach the rank of Sergeant which I suppose was something, but there comes a time when a change is required.

I moved to a fishing village on the North East coast of Yorkshire. A beautiful place, and a place that is very dear to me, namely Whitby also my place of birth, and where Bram Stoker got his inspiration for Dracula. Just think, if Whitby hadn’t have existed. Would there ever have been any of those Vampire/Dracula movies and series’ made?

If ever you are in the vicinity, I would recommend you check out Whitby as nowadays it is one of the most visited places in the UK, however bad the weather is, and it usually is BAD, the weather that is!

My time in Whitby was short lived due to the lack of work and therefore let’s forward five years…

In that time I’d moved to the Leeds area, met a girl, moved in together and we had a child. Lee-Michael, who incidentally is doing well for himself.

Managed to find a training course in Computer Analysis/Programming at the time was run by Manpower services, which was a government-run employment and training services.

As a result of the training, I found my first real job in London on the Old Kent Road. Spent 14 months learning my trade there as a programmer and decided to move back home which at the time was West Yorkshire.

Fast forward 6 years and my decision to move into the IT Freelance World.

The two girls in my life

Around the time that I met Susan and here she is with our beautiful granddaughter Hope Liberty, out walking the neighbors’ dog.

Had some great contracts, and worked in various countries across the water and in Europe and Scandinavia. My last contract was in Basel, Switzerland where I spent two and half years. What a great place and a great country, and such a friendly environment. Even to this day parents walk their kids down to the tram and let them travel alone to school. It’s such a safe place even in today’s CRAZY world!

Thing’s really dried up for me in the Software Development arena way back in 2012, and I found myself trying to learn a new skill on the Internet but not really having a direction as to what to get involved with.

Does a background in a certain skill help you online?

Of course it does, and there are many skills that people have that can help you when learning how to make a living online.

Mine you might say would be software development, and 10+ years ago that skill would have helped me a lot, but nowadays things have moved on so much, with the technology improving vastly on a day to day basis. It is nice to have this knowledge if you keep up with it, but I seldom do, and there is a misconception here which I would like to put you straight with.

If you decide to get involved with some form of training regarding let’s say Affiliate Marketing, which I certainly would advise you in doing, especially if you want to succeed and build an online business, which will (not if) give you a sustainable income for life; then you really don’t need any technical skills at all. It helps but it doesn’t matter!

Forget about mindsets and all that crap that Internet Marketers bang on about (just to get you into their fold) because what you will find is that once you have chosen the right path. In other words, a “Training Platform” that you can trust 100% and not some crappy MLM (pyramid) garbage where you have to con people into getting involved, then everything will fall into place.

Some people think (myself included at the time), that there is some magical formula that the so-called guru’s know and will give you. There isn’t, but all the same, it will cost you, and this is where things get costly and frustrating, because you rarely learn anything that is going to benefit you, and you find yourself jumping ship from one “Scam Artist” to another. You have to find the right training and this can be difficult because there is so much “Garbage” out there.

This can be difficult I know because it took me time to find the right training, but hey we’re only human and we live and learn don’t we?

My delve into the Internet Marketing arena

The best way to describe my involvement with the Internet is that I dabbled and didn’t have a clue what I was doing!

I listened to advice from everybody whether right or wrong! I couldn’t tell the difference which was which. What I did find out very early on was that everybody was an expert trying to get you into their “thing”.

Pretty much like a cult with followers been sucked into whatever it may be at the time!

I’m sure you have noticed and had your fill of it!

Tried a few things, and as I’m such a cautious person managed to avoid many scams, and due to this, I found myself not taking chances, and therefore never really giving anything a chance to succeed, if at all it ever would.

The Internet (World Wide Web) is a wonderful piece of technology, invented by a British scientist at Cern way back in 1989, so really it is relatively new but expanding at a rapid rate. It’s full of great resources and a lot of “Rubbish” too, and it’s this “Rubbish” that you have to wade through and eliminate, which is extremely difficult to do, and as a consequence you put up a guard, a barrier, and decide that everything whether good or bad will be first put into the “caution” or “bs” category, unless proved otherwise.

If you don’t already do this, I certainly advise that you do!

The Internet is full of “SCAMS” with up-sell after up-sell!

A very large percentage of products have this common factor, and it is only after purchasing the initial product that you are faced with that dilemma! Do I really need these additional products in-order for everything to work, and bang before you know it you are 100’s and sometimes 1000’s of dollars out of pocket!

These marketing ploys are extremely underhanded and should be outlawed, but in essence, are they doing anything wrong? No, they aren’t, but hey do they have any scruples, most probably not. These unscrupulous “So-Called Gurus” are only interested in one thing; how much “Dosh” they can get from you and cram into their pockets. The last thing on their minds is helping you or whether you are getting value!

These tactics I can assure you only work on people who are new to Internet Marketing, who are just trying to learn something new and make some extra cash.

You see, when we are looking for a way to improve our lives, we will listen to pretty much anybody who comes across as some sort of “Expert” and the Internet is full of so-called “Experts” and easy to fall into their trap.

People new to the Internet will follow these so-called “Gurus” and it is extremely difficult to wade through all the garbage that there is, it really is. I know because it happened to me!

In this age of the Internet, you will find that an extremely large percentage of products promising you wealth fall into the category of “SCAMS” and should be avoided at all costs.

I’m not here to try and con or trick you into anything, and I won’t promise you great amounts of wealth because nobody can.

I will not brag about living in a massive gated house and driving a Ferrari or constantly traveling around the world living the so-called laptop lifestyle because I’m not and I don’t! I’m just an ordinary person (like yourself) trying to live a better life.

I will not attach proof of earnings because quite frankly anybody who does I am very wary of. Nowadays, anybody can falsify proof of earnings, especially with the advanced software that is out there on the market. I’m not saying that everybody does this but you have to be aware of those claims.

What I will tell you is that I have been Affiliate Marketing now for 3 years and I do make a living, but I’m not going to claim that it is easy because if it was then everybody would be millionaires, right?

What I will do is give you my honest opinion across a wide spectrum and help you the best I know how and whether you believe me or not I will leave that for you to decide.

The more you give the more you get back

If I can help others in any way possible then I’m a happy person. “The more you get back” is the pleasure I get when I have helped someone, and the “get back” doesn’t have to be much, if anything at all.

I remember a young student not too long ago who connected with me through Facebook. He was a struggling student living in Nigeria trying to make ends meet. Not just funding himself through his education but helping his family out as well. I gave him some advice, along with some software to help his studying which was well out of his reach, money wise that is. He is now doing extremely well and earning from the Internet and that gave me total enjoyment and we still keep in touch today.

Helping out family and friends goes without saying, but going that extra mile with somebody you don’t know, or barely know, is a breath of fresh air, and what life is all about and what I am constantly striving to do.

My Objective with AchieveSuccessFromHome.Com

As the name suggests, achieve success from home, anybody can do it really. All you need to do is find the correct platform and hopefully, I can steer you in the right direction.

Making a living online is extremely possible, but it takes time and if you are prepared to set out your stall in the correct manner and work hard anything is achievable.

One to two years isn’t a long time when you are building a business and building it in the correct manner.

One to two years goes by extremely quick when you are bouncing from this “shiny new object” to that “shiny new object” and learning absolutely nothing in the process, and all you seem to be doing is losing money.

Stop following a cult and learning how to copy. You need the right framework in order to build a solid business foundation.

Rome wasn’t built in a …

Hopefully, I can bring to people’s attention the endless possibilities that are out there for earning a living working from the comfort of your home, and try to eradicate many misleading and outright false information and claims that currently flood the Internet Market today.

If you require any help whatsoever or have any questions please don’t hesitate to leave them in the comments below, and if you have any ideas at all or opinions then I would like to hear them also, and I will be more than happy to help you in any way I can.

Sorry if I have gone on a little but I would like to thank you for stopping by at Achieve Success From Home and listening to my story.

Enjoy life my friend and all the best for the future

Mick

Owner – AchievesuccessFromHome.com